Queensland Health – End of Life Care Queensland Health wanted to measure the impact of their campaign on End of Life Care and identify if the audience ‘will start the conversation’ after seeing the media. The campaign included two months of TV, digital panels,...
WA Primary Health Alliance The “Choose Well” campaign aimed to better educate consumers on their healthcare options when they aren’t feeling well and to visit a GP rather than a hospital emergency department. The 30 second TV campaign ran over 13 weeks at 126 selected...
Cancer Institute of NSW CINSW launched their cancer health literacy campaign to raise awareness amongst patients, carers, and family/friends in NSW for their ’T.I.P.S. Four ways to improve your cancer care’ initiative. Their campaign ran over two months and included...
Queensland Government - Gambling The challenge for the Harm Minimisation division of the Office of Liquor and Gaming Regulation (OLGR) was to generate awareness and uptake of the Problem Gambling campaign. OLGRs goal is to address the financial and social costs of...
Antibiotic Resistance Campaign NPS launched an awareness and promotional campaign to run for seven months with Tonic Media Network to identify if utilising GP’s and the Medical environment would influence behaviour and reduce antibiotic prescribing. The purpose of...
