National Stroke Foundation The National Stroke Foundation received a Federal Government grant to raise awareness of the signs of Stroke, allowing faster treatment and improved outcomes for Stroke patients. The campaign media used included Free to air TV, Radio, Online...
Queensland Government - Gambling The challenge for the Harm Minimisation division of the Office of Liquor and Gaming Regulation (OLGR) was to generate awareness and uptake of the Problem Gambling campaign. OLGRs goal is to address the financial and social costs of...
Sydney IVF Sydney IVF wished to engage couples with fertility problems, in specific geographic areas using DL Brochures in Tonic’s GP waiting rooms. They hoped to achieve 3 outcomes. To encourage visits to the Sydney IVF website. To drive an uplift in requests...
Cerebral Palsy Not for Profit organisation CPL was faced with a large challenge, to raise consumer awareness that the CPL service all children with development delays. CPL also aimed to generate opportunities to book face to face appointments with GP, to receive...
Metamucil Campaign The purpose of the campaign was to educate GPs on the clinical benefits of Metamucil, and to encourage GPs to provide their patients with samples of the FMCG product. Tonic distributed 14,370 Metamucil GP Packs nationally, which included 287,400...